Who AI assistants recommend for solicitors
We asked ChatGPT, Gemini and Perplexity the questions buyers ask before choosing solicitors for small businesses that want contracts, disputes and employment matters handled, and counted who the answers recommend. The questions were written from the category description alone, before any company's name was given. 18 answers so far.
Named most
| # | Company | Answers naming it | Share of voice | Position |
|---|---|---|---|---|
| 1 | Lawyerly | 5 of 18 | 5% | on average first when named |
| 2 | Harper James | 3 of 18 | 3% | on average second when named |
| 3 | Sprintlaw | 3 of 18 | 3% | named second |
| 4 | Acuity Law | 2 of 18 | 2% | on average fourth when named |
| 5 | Arvo Law | 2 of 18 | 2% | named first |
| 64 more companies named, and every answer, in a check or a report | ||||
Answers come from each assistant's interface for software: a close proxy for what a person sees in the app, not a copy. Each company is counted once per answer that names it. Share of voice: of all the times a company was named, how often it was this one. Position: where it came among the companies an answer named, in the order the answer named them, counting companies named in the answer's words, names written as links included, but not a company that appears only as a web address or a cited source.
The 25 questions buyers ask
Written for this category and market from the category description alone, before any company's name was given. The same questions are used for every company in the category. How they are written.
Written 3 October 2026: a few buyer personas for the category first, then the questions each would type into an AI assistant. How Answer Audit writes its questions.
Contract Drafting & Review
- Who are the best solicitors in London for drafting commercial contracts for a small tech startup?
- I'm looking for a solicitor to review a supplier contract, who offers efficient and clear contract review services for small businesses?
- Which solicitors specialise in commercial property leases for small retail businesses?
- I'm looking for a solicitor to help with terms and conditions for my online business, who specialises in this?
Employment Law
- I need help with an employee disciplinary process; which UK law firms specialise in employment law for small businesses?
- What are the best legal options for handling an unfair dismissal claim from an employee?
- I need help drafting employment contracts for new hires; which UK law firms are recommended for this?
- Which solicitors offer retainers for ongoing HR legal advice for small businesses?
- What are the best legal services for small businesses to navigate redundancy procedures?
Dispute Resolution
- What are the top legal firms for resolving commercial disputes for SMEs in the UK?
- Where can I find solicitors who understand franchise agreements and can advise on disputes with franchisors?
- What are the best legal services for small businesses to recover unpaid invoices?
- What are the top law firms for mediation services in commercial disputes for SMEs?
- I need legal advice on a breach of contract by a supplier, which firms are experts in commercial litigation for SMEs?
- I'm a franchisee needing legal help with a dispute over territory, who are the best solicitors for this?
Business Formation & Compliance
- Where can I find affordable legal advice for setting up a new limited company and ensuring compliance?
- Which law firms provide expert advice on GDPR compliance for small e-commerce businesses?
- Who provides comprehensive legal audits for small businesses to ensure compliance?
- I need a solicitor to advise on a shareholder agreement for my startup, who are the best options?
- Who are the recommended solicitors for drafting partnership agreements for small businesses?
- Which solicitors provide clear and concise legal advice for small businesses on consumer protection laws?
Legal Cost Management
Ongoing Legal Support
- I need ongoing legal support for my growing business, what are the best subscription-based legal services for SMEs?
- Which solicitors offer virtual legal services for small businesses across the UK?
Intellectual Property
- Who are the leading solicitors for intellectual property protection for small businesses in the UK?